EPSON launches new All-In-One, entry-level printers

Individual ink cartridge system for budget printers unveiled
Epson Philippines (EPC) launched its three latest all-in-one (AIO) printers - the EPSON Stylus CX2900, CX3900, and CX5900 - and two entry-level printers - EPSON Stylus C59 and C79 - during a media briefing at the National Sports Grill restaurant in Makati City on September 21, 2006. Randy Kanapi, EPC Marketing Group Head, said “with the new printers we are launching, consumers can actually experience the features we offer not just basically for media hype.”

Individual Ink System now on affordable printers

The EPSON Stylus C59 and C79, priced at Php2,695.00 and Php3,995.00 respectively, are two of the company's latest addition to its affordable home printers with the industry’s first integrated individual ink cartridge system on entry-level machines. Individual ink cartridge system was previously a feature for mid-range and high-end printers only.

Kanapi said “the biggest concern of consumers is the cost of cartridges. With EPSON’s INKdividual system now on affordable printers, users can actually have big cost savings because they don't need to change the entire cartridge system when a color cartridge runs out.”

Don Navarro, EPC Product Management Associate, said “the C59 and C79 offer home users unparalleled value-for-money proposition complemented by high quality printouts and new low-priced inks. C59 users can expect remarkable low operating costs in the long run with only Php295.00 per cartridge. On the other hand, each C79 cartridge is available at only Php449.00. Despite the low price of cartridges, the new inks do not compromise print quality.” The C59 and C79 models use a four-color cartridge system.

Navarro also said that “aside from affordability, C59 and C79 features print speeds of up to 22 pages per minute (ppm) for black text printouts and 12 ppm for color.”

Navarro said that “the C79 is the only printer in its class to use Epson’ revolutionary INKdividual DURAbrite Ultra inks that ensures lifetime durability of up to 120 years, based on Epson’s testing when printed on EPSON Matte Paper heavyweight, with extraordinary water and smudge-resistance.”

Hideto Nakamura, EPC President, said that “Epson will further improve DURAbrite inks for the benefit of consumers.”

EPSON’s new AIO printers

Navarro said that “the CX2900, CX3900, and CX5900 are versatile AIOs that are designed to combine the functions of a scanner, copies and printer, all in one single compact unit. With the increasing demand for all thing digital, an AIO slips seamlessly alongside other digital devices in a modern home.”

Epson boasts of the CX2900, priced at Php4,995.00, as the only entry-level AIO printer with individual ink cartridge system in the market today. CX2900 ink costs Php295.00 per cartridge.

Designed for SOHO users, the CX3900, priced at Php6,496.00, is capable of printing of up to 5760 dpi, outdoing other similar range AIO’s in the market today.

With a built-in 2” color LCD, the CX5900, priced at Php7,995.00, allows users to print directly without the PC from mobile storage cards, including SD card, and CompactFlash, MultiMediaCard. CX3900 and CX5900 inks cost Php449.00 per cartridge.

Epson Philippines is on the web at http://www.epson.com.ph.